Senior Director, Sales and Marketing


A long-time Mount Vernon resident and leader in our community, Kristen Keltz currently serves as our Senior Director of Sales and Marketing and oversees the sales effort at our eight properties. Kristen began her hotel career with the (then) Best Western CottonTree Inn in Mount Vernon, WA, and was quickly promoted to Director of Sales and Marketing (DOS). As DOS, she became very active in the community and industry, serving as Chairman for the Best Western Washington State Co-op sales team to lead a group of 10-15 Sales Directors through a variety of initiatives.

In April of 2001, Kristen was named President/CEO of the Mount Vernon Chamber of Commerce where she served until July of 2014 after making it the largest in Skagit County. During her tenure, she has engaged in more leadership roles than we can fit into a one-page biography. Some examples include President of the Washington State Chamber of Commerce Executive Association, member of the executive committee for the and Association of Washington Business (AWB). In her own Chamber, she oversaw a Government Affairs Committee, Membership Division, and Economic Development Division. Current engagements include the Board of Directors for the Mount Vernon Rotary Club, Boys and Girls Club of Skagit County, and Skagit Valley Tulip Festival. Kristen also serves on the Governmental Affairs committee for the Washington Hospitality Association. She also serves as emcee for many other organizations and events.

Kristen is a relationship builder, an entrepreneur of business opportunities, and a leadership development guru – a rare and valuable combination of skill and character in an increasingly tough labor market. If/when the US economic bubble bursts in the next few years, Kristen will have our salesforce and key hotel leaders armed with relationships and competitive advantages that are unique to each region. She has a record of making strong business relationships with company accounts to ensure we maintain or grow market share. Kristen is our revenue performance lead, focusing on top-line production through salesforce development and the revenue management supervision at each property.

Kristen lives in Mount Vernon and is happily married to her husband Donnie Keltz, a partner at Wycoff Insurance. She has two daughters; Kylie, a deputy at the Skagit County Jail and Melyssa, a Senior at Grand Canyon University studying Business and Marketing.